Content Marketing Blog
Content Marketing Blog
Bullying, Sexting, and MTV’s “Morality Meter”
Information propagates very rapidly on the Internet. That is one of the reasons marketers are continually trying to find ways to leverage the web, be it through Search Engine Optimization (SEO), social media, pop-up/banner ads, etc. Of course, this also applies to the old saying “bad news travels fast.” By bad news I mean not […]
The Online Piracy Legislation Debacle Rages On
The Senate bill aimed at combating copyright infringement has become such a source of contention among industry pros and privacy advocates that even with a proposed amendment, its future — in its current form anyway — is now uncertain. The Combating Online Infringement and Counterfeits Act (COICA), introduced in the U.S. Senate on September 20 […]
Are Content Creators on the Wane?
Those wonderful numbers guys at Forrester Research — the best source of social media information and studies, in my opinion — have been at it again. PC World lays out some of the numbers presented in the Forrester’s latest Social Technographics report: Social media ‘creators,’ which Forrester defines as users who have a blog, upload videos and […]
Iranian “Blogfather” Faces Death Sentence
Hossein Derakhshan, the Iranian “blogfather,” may face a death sentence after spending two years in solitary confinement inside an Iranian prison. Charges against him include “collaborating with enemy states, creating propaganda against the Islamic regime, insulting religious sanctity and creating propaganda for anti-revolutionary groups.” Derakhshan is a free-spech activist and an advocate for the use […]
The English Language Is Dead: Are the Reports Greatly Exaggerated?
Gene Weingarten laments the death of the English language in his very amusing article in The Washington Post. He starts off somewhat dramatically: The English language, which arose from humble Anglo-Saxon roots to become the lingua franca of 600 million people worldwide and the dominant lexicon of international discourse, is dead. It succumbed last month […]
Facebook Games Get Better Filtering
If you’re on Facebook, you know the story well. You log in and look at your wall, and it is liberally plastered with Mafia Wars, Farmville, and other games. If you play, then this is probably not something that you consider an issue. For those of us who do not, it is a constant annoyance […]
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Director, SixEstate
Ariane is an SEO and content marketing specialist with a passion for creating engaging content. Combining data-driven insights with industry expertise, she develops and executes effective strategies to help businesses improve their online visibility and achieve their goals.