Content Marketing Blog

Content Marketing Blog

Link-Selling Company Exhibits at BlogWorld

Walking through the expo hall at BlogWorld today, I noticed an exhibit booth set up for a company called Text Link Ads. I’m always interested in learning about effective tools for online promotion, so I decided to inquire about Text Link Ads, and see what the company does. The friendly rep at the booth explained […]

Al Jazeera Launches Citizen Journalism Training Program

Al Jazeera, the satellite, cable, and Internet-based TV channel for news and current affairs headquartered in Qatar, originally began in 1996 as an Arabic news outlet, but now offers channels in multiple languages, including English. The organization has seen steadily increasing prominence since its launch, particularly with its coverage of recent unrest in the Middle […]

Reporter Arrested Down Under After Online Privacy Story

An interesting, and some would say unethical, demonstration of the privacy vulnerabilities of Facebook has landed one reporter in an Australian jail, while his iPad was confiscated by the local law authorities. Ben Grubb, Deputy Technology Editor, smh.com.au (The Sydney Morning Herald), theage.com.au (The Age), brisbanetimes.com.au (Brisbane Times), and watoday.com.au (WA Today), reported on a […]

Navigating News Online: Pew Research Center Releases Study

Pew Research Center‘s Project for Excellence in Journalism (PEJ) published a new study on May 9 entitled “Navigating News Online.” For the study, the nonpartisan “fact tank” looked at audience statistics from the Nielsen Company, then examined the top 25 U.S. news websites. PEJ was interested in four questions regarding trends in online audience behavior: […]

New Version of “Net Censorship Bill” Vastly Expanded in Scope

The federal government is upping the ante in their war against online piracy. In an attempt to give copyright holders and the authorities all the tools required to disable access to so-called rogue sites, lawmakers will soon introduce the Preventing Real Online Threats to Economic Creativity and Theft of Intellectual Property Act, also known as […]

WSJ’s Safehouse Not All That Safe

Last Thursday, The Wall Street Journal launched its own version of WikiLeaks. The site is called SafeHouse, and purports to provide a place where readers can help the WSJ “uncover fraud, abuse and other wrongdoing.” With the standalone site, WSJ is crowdsourcing content — text, audio, photos, etc. — which is then reviewed and vetted […]

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Ariane is an SEO and content marketing specialist with a passion for creating engaging content. Combining data-driven insights with industry expertise, she develops and executes effective strategies to help businesses improve their online visibility and achieve their goals.

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