Content Marketing Blog

How to Promote Your Business Blog

Posting great content regularly on your business blog is only a small part of the equation — you must make it visible to your audience.

Fighting Poverty With Education: India’s $20 Tablet

The tablet market may undergo a seismic shift as India plans to deliver a tablet that can cost as little as $20, the Aakash 2 that runs on Android OS.

Marketing Trends Emerging for 2013

In terms of marketing trends, it seems that we will see increasingly creative ways for businesses to gain higher profiles in the coming year.

Sandy Unleashes Online Storm

Spreading misinformation during a natural disaster using social media should have legal consequences, as it’s unethical and outright dangerous.

Study: B2B Content Marketing on the Rise, Marketers Lack Confidence

Latest study published by the Content Marketing Institute and MarketingProfs confirms that B2B content marketing spending was on the rise in 2012.

Facebook: Selling You Back Your Reach

Facebook’s significant drop in reach coincides with it offering Facebook Pages users to pay for increased access to fans (“Sponsored Stories”). Who profits?

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Ariane Guidry

Director, SixEstate
Ariane is an SEO and content marketing specialist with a passion for creating engaging content. Combining data-driven insights with industry expertise, she develops and executes effective strategies to help businesses improve their online visibility and achieve their goals.