Content Marketing Blog
Content Marketing Blog
The Privacy Shuffle: Google and Twitter
Privacy and freedom of speech are the two topics inextricably entwined with the use of social media. The relentless media spotlight on Facebook’s privacy failures demonstrates it, as does the recent furor over Google’s ban on pseudonyms. Both companies tout their efforts to help protect your privacy, but both have abandoned that stance repeatedly. For […]
Demand Media Demands Higher Standards
Demand Media, owner of the massive how-to article site eHow, recently sent out two emails to its thousands of freelance writers, outlining the company’s new content strategy. The site will now assign fewer stories to its freelance staff, focusing instead on more targeted categories and other content like slide shows and videos. One of the […]
R.I.P. Qwikster
Let’s start with a video to sum things up: That’s right, Netflix has relegated Qwikster to the circular file. The overwhelming anger from the customer base has seen to that. In an age where user experience is so important, it’ hard to understand how the company thought that making things more complex would be a […]
Suits Against Apple Allege E-Book Price Fixing
A class-action suit against Apple alleges that the company violated antitrust laws by colluding with publishers like HarperCollins, Hachette Book Group, Penguin Group, Simon & Schuster and MacMillan on e-book prices. Hagens Berman, a consumer rights class-action law firm, filed the initial complaint with the U.S. District Court in California. The suit alleges that the […]
Using Social Media to ID Problem Drinkers in College
Over the past few years, social media have become ubiquitous, as has a subcurrent of online humor about those who use it while plastered. Today, I’d like to tell you about a non-humorous intersection of signs of alcoholism and social media. It starts with a report published by Archives of Pediatrics and Adolescent Medicine (one […]
Google’s Latest Evolution Is a Standout
Google has been juggling things around for several months now, and SEO pros have been forced to watch more carefully than usual. Google+ has brought social signals into the mix, and the little-noticed new updates to the rel=author tag are only two of the new influences on your search results. It now seems there is […]