Content Marketing Blog

Content Marketing Blog

Social Media Skills & the Journalism Job Hunt

Joe Grimm, visiting journalist at the Michigan State University School of Journalism, wrote about media careers in Poynter Online’s Ask the Recruiter column. In yesterday’s article, “The Social Media Skills You Need to Qualify for Journalism Jobs,” Grimm took a look at the social media skills needed by job hunters in the journalism field. He […]

Turkey & Other Enemies of the Internet

Magistrate courts in Ankara, Turkey, banned use of video-sharing site YouTube within the country on May 5, 2008. Within 2008, nine other websites were blocked by the courts, including Dailymotion and Google Groups. Since then, access to approximately 3,700 websites has been blocked under Law #5651, commonly known as the Internet Law of Turkey. Among […]

Reuters Releases Social Media Guidelines

Earlier this week, global news service Thomson Reuters released the new social media policy for its employees. Among other guidelines, Reuters’ journalists are required to break news over the wire before using social media sites such as Twitter: As with blogging within Reuters News, you should make sure that if you have hard news content […]

Journalism Students Beef Up South Florida Newspaper

The South Florida Times is partnering with students at Florida International University’s journalism school to provide better media coverage of northwest Miami, the area known as Liberty City. The majority of media attention that section of the city receives is negative. With the new partnership, dubbed Liberty City Link, the South Florida Times aims to […]

Digital Advertising to Grow in 2010

Outsell, Inc., a research and advisory firm focused on the publishing and information industries, released a report Monday that says advertisers will spend more on digital and online ads than print ads in 2010. That includes email, video ads, display ads, webinars, social media, and search-engine marketing. Video sites alone can expect to see an […]

Chicago Tribune & Transparency

Transparency is an important component of online journalism, as we’ve stressed multiple times on the SixEstate blog. It is interesting to see how news organizations adhere to transparency guidelines, particularly when they give us a glimpse behind the scenes, as the Chicago Tribune did recently. An article published in the Tribune on March 3, “Expanding […]

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Ariane is an SEO and content marketing specialist with a passion for creating engaging content. Combining data-driven insights with industry expertise, she develops and executes effective strategies to help businesses improve their online visibility and achieve their goals.

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