Content Marketing Blog

Content Marketing Blog

Google+ Pages for Brands Have Finally Arrived!

The moment that so many have been waiting for is here. Google+ Pages for brands and businesses went online this week! Let’s take a look at Google’s newest offering and consider some of the implications. Pages v. Profiles Just as it happened in the days when Facebook Pages debuted, there is some confusion about the […]

Homeland Security, Revolution, and Occupy Wall Street

It is truly an age of unrest and social media. Events overseas such as the Tahrir Square uprising have thrown the power of social media into the spotlight, as the non-linear networks provided real-time information. Multiple hotspots around the wold have recently seen social media become the organizational tool of choice for dissent. Therefore it […]

Citizen Journalism Continues to Grow

Citizen journalism, and citizen media overall, continue to grow. Most recently, Occupy Wall Street and related protests have been driving the momentum. More mainstream news outlets like Gawker and The New York Observer have found the topic a boon for Web-based journalism as well. For Columbia Journalism Review, contributor Alysia Santo highlights a myriad of […]

Tablet Users Don’t Want to Pay for News

Paywalls on news websites had been the subject of frequent discussion for some time now, including the ease with which many game the ones like The Wall Street Journal one. Now we have numbers which should come as a shock to no one, indicating that most tablet users do not want to pay for news. […]

Citizen Journalism Site Blottr Expands Globally

Just last month, hyperlocal citizen journalism site Blottr was boasting figures of 60,000 registered users and 1,000 contributors. The site, which launched in the U.K. in August 2010, is making news again with the recent launch of its France-based site. Blottr founder Adam Baker said, We are really excited about bringing citizen journalism to France, […]

The Privacy Shuffle: Google and Twitter

Privacy and freedom of speech are the two topics inextricably entwined with the use of social media. The relentless media spotlight on Facebook’s privacy failures demonstrates it, as does the recent furor over Google’s ban on pseudonyms. Both companies tout their efforts to help protect your privacy, but both have abandoned that stance repeatedly. For […]

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