Content Marketing Blog

“Kindle Worlds” Solves Fan Fiction Copyright, Payment Dilemmas

‘Fanfic’ is quickly becoming a legit way to publish now that Amazon’s ‘Kindle Worlds’ provides a sales and distribution platform that benefits all parties.

Facebook “Likes” Get First Amendment Protection

The Fourth US Circuit Court of Appeals in Richmond, VA, reversed a lower court ruling that ‘liking’ a Facebook page wasn’t protected by the First Amendment.

Is Content Marketing a Zero Sum Game?

A new study by InboundWriter, a content analytics software startup, revealed that on average, website content has only a 10%-20% chance of being successful.

The Stock 140: Twitter Goes Public

Will Twitter’s unique microblogging format allow it to prosper after going public? Will it come to be viewed as too corporate’ and lose its cache?

Stop Being Amazing and Start Being Useful

Three additional ways to think about “utility” in marketing using Jay Baer’s “Youtility” as a starting point.

Google Glass #FindYourIsland: A Content Marketing First

Media creator and Google Explorer George “Loki” Williams reports from Florida on a POV content marketing project by MMGY Global, #FindYourIsland.

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