Content Marketing Blog
Content Marketing Blog
USA Today’s Itchy Trigger Finger
In industry speak, “spiking” a news story is the same as “killing” it — choosing not to run it. It refers to putting pieces of paper on a spike, as shown in the photo accompanying this post. In the old world of journalism, where the term originated, spiking a story after publication would be impossible. […]
Tweets: Obama’s First and NRSC’s Forgery
For a platform with such a comparatively small user base, Twitter is awfully good at making the news. From revolutions on the other side of the world to Weiner-gate, it certainly has the power to make headlines. Once again, the microblogging platform is getting media attention thanks to none other than our Commander-in-Chief, President Obama. […]
Social Factors and Search Results
I’d like to take a look at the way social media is having progressively more effect on search engine results. It’s a topic that has been gaining ground steadily over the past six months, since the Big Boys (Google and Bing) have revealed that they were starting to take social media into account. Danny Sullivan, […]
Humans: 1, Trolls: 0 – Righthaven Lawsuit Dismissed
Renowned copyright trolls Righthaven LLC, the copyright enforcer for the Las Vegas Review-Journal and The Denver Post, have just gotten slapped down. The Las Vegas, NV-based company has become infamous since March of 2010 for its barrage of no-warning copyright infringement suits against bloggers, website owners, and message boards across both our continent and Europe. […]
Palin Email Release Means New-Media Experiments
On Friday, the State of Alaska released more than 24,000 of former governor Sarah Palin’s emails in response to public records requests first made in 2008. Since she frequently used her personal Yahoo email account to conduct state business, those emails have been determined to be public record as well. Now, media outlets are racing […]
The Periodic Table of SEO
Search Engine Optimization — to some, it is a fine science, to others it seems like voodoo. Today, we are going to clear up a bit of the mystery. SEO is not magic. Likewise, it is not a scam, although some who claim to be experts are scammers. SEO is actually strongly encouraged by search […]
Trusted by industry leaders and local brands
