Throughout 2012, all of the major ad networks reported some level of decline. The AdSense community, however, appeared to be hit the hardest by downturns in online ad spending, trending as much as 40% worse than their major competitors. A recent SEO Roundtable survey supports these assertions, leaving many to question if AdSense, still the most heavily used ad network in the world, is perhaps losing its mojo. To determine the validity of these concerns, we need to understand why this behemoth is suffering such steep declines.
Everyone Takes a Hit
The average fall in median monthly revenue for all major ad … Read More…
