Content Marketing Blog

Content Marketing Blog

Illinois Won’t Protect Online Anonymity

The Times in Ottawa, Illinois, must identify the person — or persons — who allegedly made defamatory statements on its website, MyWebTimes.com. Two comments left on articles archived on the site suggested that a local couple, Donald and Janet Maxon, had bribed members of the Ottawa Planning Commission (OPC) in order to proceed with establishing […]

Facebook on a World Domination Mission

Even with privacy concerns over Facebook in recent weeks, the social networking site is still finding itself in the spotlight. Sometime this week, Ford Motor Company will launch a marketing campaign to reveal the 2011 Explorer on Facebook instead of a traditional launch at an auto show. There has been no specific date given for […]

Google’s Search Gets Caffeinated

On Monday, Google announced that its new web indexing system, called Caffeine, is complete. The Internet giant promises that with the new system, results for web searches will be more comprehensive and will be updated more quickly, including news stories, blog entries, forum posts, and other website updates. Google hopes that this update will appease […]

New Online Rules for Politics in Maryland & Florida

The Maryland State Board of Elections (MSBE) voted last week to adopt rules regulating social media pages and online advertising supporting political candidates’ campaigns. The unanimous decision requires campaigns to add a disclosure sentence to their blogs and to profiles on sites like Facebook and Twitter. The disclosure requirements are the same as for printed […]

Third-Party Ads on MySpace, Twitter, and Apple Apps

MySpace and Ad.ly have made an in-stream advertising deal. Ad.ly provides advertisements for activity feeds and streams such as Twitter. Now, content creators on MySpace can monetize their activity streams. “This deal provides [content] publishers with the opportunity to associate themselves with brands that represent and reflect their personas online,” said Sean Percival, Director of […]

New AP Stylebook Covers Social Media

The 2010 edition of The Associated Press Stylebook contains a new section on social media guidelines. The style rules, published by the global news network Associated Press (AP), help provide consistency for news providers on things like spelling and formatting. The print edition is updated annually, with major periodic revisions since its first edition in […]

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Ariane is an SEO and content marketing specialist with a passion for creating engaging content. Combining data-driven insights with industry expertise, she develops and executes effective strategies to help businesses improve their online visibility and achieve their goals.

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