Content Marketing Blog

Boston, the News, the Blogosphere, and More

After the tragedy in Boston, the first couple of days manifested examples of everything that is both wrong and right about news reporting and social media.

Journalism Education in the Age of Disruption

With the Pulitzer journalism winners announced on Monday and Tumblr shutting down Storyboard, its successful editorial project, last week, now is as good time as ever to talk about the future and evolution of journalism. The recent appointment of Steve Coll as the new dean of Columbia’s Graduate School of Journalism has also spurred a somewhat […]

Google Announces “Death Manager”

What happens to your social media accounts after you die? Facebook, Twitter, and, most recently, Google are trying to address the issue.

No, Really: Is Corporate Blogging Dead?

Blogging is hard. Corporate blogging is harder. So why hasn’t blogging cashed the chips, bought the farm, or, alas, kicked the (editorial) calendar?

How We Learn Things Online — A Case History

Here’s hoping authors don’t mind having their ideas passed around, and that none of this well-intentioned sharing has depleted any authors’ income streams.

Is Facebook Home a Big Deal?

If the new Facebook Home will only run on Android devices, and is tarred by Facebook’s negative rep on privacy issues, why is it such a big deal?

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Ariane Guidry

Director, SixEstate
Ariane is an SEO and content marketing specialist with a passion for creating engaging content. Combining data-driven insights with industry expertise, she develops and executes effective strategies to help businesses improve their online visibility and achieve their goals.