Demand Media — the world’s biggest content farm — is facing pressure from Google and departure of its Founder/CEO. Creatives should be happy.

Since the introduction of Hummingbird there’s been discussion about where SEO is going. Here’s a roundup of seven articles that looks at the ‘new SEO.’

Here are a few assembled ideas to infuse greatness into every campaign, banner, newsletter, or marketing material you craft.

Like so many social media platforms before it, Instagram has been the hip young darling of the Internet. And just like with its predecessors, that status might be in jeopardy due to Instagram’s attempt to monetize. There soon will be advertising on Instagram. (Let the ragequits and Internet discussions begin.) In the meantime, let’s take […]

What happens if your marketing department is suddenly ‘shut down’? Content marketing requires prior planning to stay on message during a crisis.

Last Friday the ubiquitous Google reached its 15th birthday. Things have changed radically since the days when founders Sergei Brin and Larry Page labored away in a Silicon Valley garage (attached to the Google senior VP Susan Wojcicki’s old Menlo Park, CA, house) to bring their brainchild into the world. Who would have predicted the search engine’s expansion […]