Rachelle Matherne
In more YouTube news, the site has launched a built-in video editing tool, appropriately named YouTube Video Editor. Users will now be able to edit their videos through YouTube after uploading rather than being limited to doing so via whatever software they may have...
Rachelle Matherne
MySpace and Ad.ly have made an in-stream advertising deal. Ad.ly provides advertisements for activity feeds and streams such as Twitter. Now, content creators on MySpace can monetize their activity streams. “This deal provides [content] publishers with the...
Rachelle Matherne
NME is launching a new social networking community for bands and fans, called NME Breakthrough. Musicians’ profiles will include streaming audio and video. NME music editor Jaimie Hodgson will mine the site for new talent to include in the magazine’s Radar...
Rachelle Matherne
In an article for CNBC.com, Barbara Thau says that retailers’ social media efforts are currently being guided by attempts to remain local, mobile and authentic. She writes: […M]erchants are now tapping social media to cultivate a bond with — and even...
Rachelle Matherne
Last week, the Magazine Publishers of America (MPA) launched Mapps, the Magazine App Directory. It is a comprehensive list of mobile apps produced by magazines and media companies. Mapps includes descriptions and download links for 120 apps on a variety of platforms,...
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