Last week, the Magazine Publishers of America (MPA) launched Mapps, the Magazine App Directory. It is a comprehensive list of mobile apps produced by magazines and media companies. Mapps includes descriptions and download links for 120 apps on a variety of platforms,...
In an article for Masthead Online, Kat Tancock, web and communities editor at Best Health, discusses how some publishers are finding success by developing iPhone apps for their magazines. Some of the more successful ones include magazine spin-offs from publisher...
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