Katie McCaskey
Video is “in” this season. The New York Times reports that upcoming Fashion Week will include more than the usual “blogger coverage” this year and will expand to include “blogger TV,” too. Dubbed SCTV (Style Coalition Television),...
Tatyana Meshcheryakova
We’ve talked on this blog earlier about the “digital first” approach as a media survival tactic and how traditional news reporters increasingly find themselves facing cutbacks. Last week, two major announcements had the industry reflecting on the...
Steve O'Keefe
How fast can the book industry remake itself? We’re watching it happen before our eyes today, as e-books finally explode from negligible sales to a third of the market. The relentless pace of change is fracturing book publishing and exposing all of its...
Rachelle Matherne
The New York Times is the largest news organization so far to use an online subscription service for its content. Smaller news outlets have been experimenting with similar metered models through a company called Journalism Online. Media veterans and entrepreneurs...
Steve O'Keefe
I was already teaching Internet public relations when Google’s search engine first became popular. In those early days, I could search for the word “job,” and nine of the top-10 results were for a sex act, rather than employment sites. Google quickly...
