January 15th, 2010
The end of this month is the expiration date for the licensing agreement between the Associated Press (AP) and Google that dictates their news distribution agreement. Google News has hosted AP content since 2007, but mysteriously, has not added new content....
January 14th, 2010
Tonight, I begin my 9th year of teaching Internet Public Relations at Tulane University. I had hoped to have the new edition of my book, Complete Guide to Internet Publicity, in print by now. Alas, publishing moves slowly. Some of that slowness, however,....
January 13th, 2010
Journalism.co.uk‘s Editors’ blog has some great tips for journalists in 2010. The website is a hub for the industry, so its advice bears particular weight. John Thompson, publisher and owner of the site, wrote a similar list at the start of....
January 12th, 2010
A few years ago, before the first e-reader reared its shiny plastic head, Steve O’Keefe, co-founder of SixEstate Communications, predicted their arrival. Blame it on either my lack of imagination or my lack of faith in the speed of technological....
January 11th, 2010
The Associated Press (AP) has promoted Lauren McCullough to manager of Social Networks and News Engagement. The 27-year-old will head the Social Network Center, one of four components to the new AP headquarters in New York dubbed the AP Nerve Center.
Journalism.co.uk....
January 8th, 2010
Yesterday, I posted the following in a LinkedIn discussion on the SEO value of blogging. I wanted to share it here, as it offers a few useful tips on how to blog effectively:
Blogging has tremendous SEO value, especially if your content is regularly updated....
January 6th, 2010
Journalism has breached a new barrier of sorts. When the now infamous Tiger Woods auto accident story broke over Thanksgiving last year, news pioneer Jimmy Lai, who owns leading newspapers in Hong Kong and Taiwan, deployed a new technology for creating....